Small business owners! The start of a new year is the perfect time to hit refresh and refocus on what matters most—growing your business and building a brand that stands out.
If you’re ready to make 2025 your best year yet, we’ve got some actionable tips to help you kickstart your Western tee business with confidence and clarity.
1. Reflect on What Worked Last Year
Before diving into new goals, take a moment to reflect. What were your best-selling designs? Which promotions brought in the most sales? Knowing what worked will help you double down on what your customers love.
Tip: Pull up last year’s sales data and jot down your top five bestsellers. Use this as a starting point for 2025 designs.
2. Set SMART Goals
Goals are easier to achieve when they’re Specific, Measurable, Achievable, Relevant, and Time-bound.
- Instead of saying, “I want to sell more tees,” try:
“I will sell 50 tees per month by running monthly promotions and expanding my email list by 20%.”
Action Step: Write down 2–3 goals for your business. Stick them on your desk or planner as a daily reminder.
3. Refresh Your Product Line
It’s a new year, so why not bring in new designs? Customers love fresh looks, especially when they’re timely. Consider seasonal transfers for winter or early spring and Western-inspired themes your audience can’t resist.
Need Inspiration? Check out our top-selling Western transfers here to spark new ideas.
4. Plan Your Promotions Early
Stay ahead of the game by planning your sales and promotions in advance. Highlight key shopping dates like Valentine’s Day, Spring Break, and more. Use limited-time offers and bundles to entice your audience.
Pro Tip: Keep customers engaged by teasing upcoming promotions on social media or through email campaigns.
5. Stay Organized
The secret to running a successful tee business is staying on top of everything—inventory, orders, and marketing. A little organization now can save you a lot of headaches later.
- Use tools like spreadsheets to track inventory.
- Schedule social media posts in advance.
- Set reminders for key deadlines and promotions.
Bonus: Grab our free Vendor Checklist to help you stay organized all year long. Download it here.
Make 2025 Your Year!
The new year is full of possibilities, and your Western tee business has so much potential. Whether you’re setting big goals or focusing on small daily wins, every step forward counts. Remember, you’re not just selling tees—you’re sharing a piece of Western culture and making customers smile with every order.
So, saddle up and let’s make 2025 your most successful year yet!
Ready to get started? Explore our latest designs and resources here to start your year off right!